Your business also has an identity – and that’s called a brand. Think about those iconic brands we all recognise: Coca Cola, Mercedes-Benz or Apple.
They wrongly assumed that 21st century consumers now have an attention span so short that any video they view has to be crammed into 30 to 60 seconds!
If you are unsure about adding video to your website, this should help illustrate the myriad of benefits of using video on your website.
We look into the different types of video that can be used for businesses and the benefits and reasons a certain type may be best for you business type.
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